How To Write A Self Help Book
Publishing Child Book? Top
Ten Tips for Writing Book Pitches That Get Your Manuscript
Read by: Paul
Arinaga
Publishing child book? No matter how well-written your child
story is, if you want to get published, you need to grab and
hold the attention of publishers.
#1 Grab their attention in 10 seconds or less
10 seconds. That's how much time many editors say they spend
per submission when they're screening.
The first sentence of your pitch is the first thing that an
editor will read, and if it doesn't grab their attention, it
will be the last thing the editor reads. Make sure to stimulate
their curiosity (without being "cute" or "evasive") so that
they want to read the rest of your pitch and then your
manuscript. Remember that your letter may be vying with a huge
stack of other such letters in the harried editor's "slush"
pile. Don't be boring!
#2 What's in a name?
Make the extra effort to find the name of the person to whom
you should address your correspondence. Don't just use the
names listed in resource books. Actually call up the publishing
house to make sure that you have the right name (and check the
spelling, too). Writing to a real person makes your chances of
success much higher and follow-up easier, too.
#3 Be appropriate
Research has shown that your submission can get into the top
5% simply by being appropriate. Being appropriate means you're
appropriate in genre, subject, style, etc. Having a good feel
for the types of books the company publishes also helps you
write a better pitch.
It all comes down to researching the various publishing
companies. You can use the resources listed at the back of this
report, do an informal survey at your local bookstore, library,
or on Amazon.com, or
ask your librarian if you can access the publisher's
catalogs that are often kept in the back office of
libraries.
#4 A pretty face
Presentation makes the life of the harried editor a little
bit easier and more pleasant. Leave a lot of white space, use
an easy-on-the-eyes font and make sure that no words are
misspelled. Paragraphs should generally be no longer than 5-6
lines max.
#5 Submission format
Make sure to follow the publisher's submission format
guidelines to the letter. These can generally be found on their
website and in some of the reference books listed at the end of
this report. You can also usually obtain catalogs and author or
illustrator guidelines by sending a written request with a
self-addressed stamped envelope to the publisher.
#6 Make replying easy
Always include a self-addressed stamped postcard with boxes
to be checked off by the editor (e.g. with a query letter, one
box would be: "YES, please send me your manuscript"). You want
to lower any obstacles to the editor responding to your
inquiry.
#7 Don't take "NO" for an answer
More and more publishing houses are hanging out the "no
unsolicited manuscripts sign". But contrary to what many
authors think, this doesn't mean that the door is closed to
your submission. You can still submit a query letter to ask the
editor whether he or she is interested in seeing your project.
If the answer is "yes", you can now send your manuscript marked
"requested material", and the chances of it being opened and
read go up dramatically.
#8 Follow-up
Follow-up 3-4 months after sending your initial inquiry,
unless the publisher's guidelines say that you shouldn't expect
to hear from them for a longer period of time.
#9 Track and Test
In the direct marketing world, sales letters are continually
tested and their response rate/success rate is tracked. The
letter with the best results becomes the "control". You can do
much the same. Try different variations in your pitch and see
what kind of results they give.
#10 "P.S."…
This tip is from the direct marketing world. You won't find
it in any books about publishing children's books.
After the headline or lead, the "P.S." or "post-script" is
the most read part of any sales letter. So, make sure to
include a P.S. What do you say in a P.S.? You can restate why
your book should be published or introduce an additional
reason, provide more credibility or communicate urgency (to
motivate the editor to take immediate action).
Conclusion
Follow these tips and consult the resource books listed
below, and you'll be well on your way to getting your child
book published.
Resource Books
2006 Children's Writers & Illustrator's Market, by Alice
Pope (Editor), ISBN: 1582974020
The Complete Idiot's Guide to Publishing Children's Books,
Second Edition (Paperback) by Harold D. Underdown, ISBN:
1592571433
Writer's & Illustrator's Guide to Children's Book
Publishers and Agents (Paperback), by Ellen R. Shapiro, ISBN:
0761525157
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About The Author
Paul Arinaga is founder of the Child Stories
Bank (www.child-stories-bank.com).
The Child Stories Bank provides FREE
original children's stories as well as
resources to help writers create and get
their stories published, and a directory of
child storybook illustrators.
© 2005=06 Paul Arinaga. All Rights
Reserved.
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